Challenge
A divested medical device business needed to rebrand roughly 10,000 SKUs across seven manufacturing sites within a three-year trademark window. Multiple ERP systems, contract manufacturers, regional registrations, and executive turnover complicated the effort.
Response
PMO Partners clarified scope, created a central SKU database, and prioritized updates by revenue, inventory, and registration timing. Cross-functional teams coordinated regulatory approvals and production versions, while site-level reviews resolved obstacles. Governance maintained continuity as leadership changed.
Outcome
The company completed the brand update for about 10,000 SKUs within a centralized labeling database. The resulting visibility clarified ownership, inventory status, and remaining work. SKU-level coordination and consistent decision support allowed a highly regulated business to manage the transition without losing control of product versions and country requirements.
An edited client story. Outcomes and figures describe the reported engagement, rather than a promise of results for another organization.